Moreover, Żubrówka has found itself in the lead of vodkas with the highest sales increase among all spirits included in the ranking, calculated on the basis of the number of 9-liter crates sold . In total, more than 77 million liters of Żubrówka have been sold in Poland and on export markets, which is almost 9% more than in 2017.
Żubrówka is the highest-ranked Polish vodka brand in the IMPACT ranking. The list also includes another CEDC brand – Soplica, with total sales of 3.9 million 9-liter crates in 2018. According to the IMPACT ranking, the sales of Soplica increased by more than 11% in comparison with 2017.