Interviews

Celebrating 35 years of excellence in the global trade fair industry

Saturday, 08 February, 2025 Food From Poland 44/2025
In 2025, MAXPOL marks a remarkable milestone – 35 years of shaping the trade fair industry. We talk with Małgorzata Ryttel about earning a reputation as a trusted leader in the trade fair world.
What makes the year 2025 special for the MAXPOL?

The year 2025 is a special year for the MAXPOL Company. In May 2025, our company will celebrate its 35th anniversary on the trade fair market. It is a beautiful date and a beautiful jubilee. We can’t believe how quickly time has flown by, it was only in May 1990 that we founded our family company. The beginnings were difficult, as is often the case. At the time, we employed just a few people and started by organising trade fairs abroad, mainly in the former Soviet Union.

What was the first organised trade fair, and how did it influence the company’s development?

The first trade fair we organised was in Lviv, called LEOPOL. It was thanks to this trade fair that we started our trade fair activities, and then there were just more and more. And so it was with these fairs that we reached the first fair we organised in Europe. This was in Germany and was followed by further development and the expansion of our trade fair activities to include trade fairs in France, the Netherlands, England, Spain and practically the whole of Europe.

In parallel with the expansion of the trade fair market, we expanded our trade fair organisation to include the design and construction of trade fair stands. At the beginning we made stands in the basic system of octanorm and maxima. Over the years, we decided that it would be appropriate to build individual stands for our exhibitors using panels, wood and other materials. Expanding this business also equated to expanding the number of employees. As in any good firm, we too expanded our offer to include stand equipment, i.e. furniture, which has led us to look for more space in order to carry out not only marketing activities, but also production. The need for a carpenter’s shop, a paint shop or furniture storage led us to expand our storage facilities. Thus, we have moved to larger warehouses where we can carry out the tasks assigned to us by the exhibitors without hindrance. We have also expanded our transport base, so that we can transport stands abroad without difficulty.

What is your most important achievement?

I could go on and on about our achievements. But our most important achievement is that our regular exhibitors trust us, and we have quite a number, and this number is growing year on year, as is our base of exhibitions around the world. In fact, there is no place where we would not organise a trade fair for our exhibitors.

How has MAXPOL expanded its operations?

The whole world is available to us, every continent is already covered by us. It is therefore no surprise if an exhibitor wishes to set up a stand in Australia, Japan or Nigeria. Our efforts and the efforts of our entire team in our daily work are noticed by the people, companies and organisations we work with. We have many certificates and awards from our exhibitors and our foreign partners.

How does the company maintain its leading position in the trade fair sector?

MAXPOL is a member of the Polish Chamber of Exhibition Industry, we have the title of Leader of Fair Services and the recommendation of the Polish Chamber of Exhibition Industry. Since 1990 several thousand exhibitors have taken part in the fairs we organise, occupying an area of tens of thousands of square metres. Currently, the trade fair world is borderless for us. Our company’s credo is customer satisfaction. If I have not bored you yet, I invite you to our schedule of trade fair events or to our website, where you will also find our stand realisations.

Which upcoming trade fairs will MAXPOL participate in?

Where can we meet in the near future? These will be the ISM in Cologne, IFE in London, PLMA in Amsterdam and Anuga in Cologne. These are our next big projects and we invite you there if there is still space available at the fairs I mentioned.

Thank you



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