Polish FMCG market

Food passportization to be introduced in Poland

Thursday, 03 February, 2022 Food From Poland 38/2022
The National Support Centre for Agriculture (KOWR) and the Research and Academic Computer Network (NASK) have signed an agreement auguring a pilot project of food passportization in Poland. Initially, the system is to identify the agricultural history of potatoes, beef and pork.
Why is food passportization important?

An increasing number of Polish people are paying more and more conscious attention to the food they buy. The consumers are concerned not just with the appearance and quality but with the product composition and origin as well. Passportization of products will enable access to information about the products at every stage of the supply chain. This is not just about the country of origin, which is already being marked on the packaging anyway.

We already know we are able to show, for instance, where and how a given bull was raised, whether or not it took any antibiotics, who treated it, how it was transported, if there was welfare, or if it has been humanely processed at a slaughterhouse.
Michał Wiśniewski, Deputy General Director of the National Support Centre for Agriculture

Polish exports will benefit from passportization

This project is unique on a global scale. So far, similar practices have only been applied by the largest trade chains. Read here about a blockchain-based technology introduced by Carrefour this year. As stressed by Henryk Kowalczyk, Deputy Prime Minister, the Minister of Agriculture and Rural Development, Polish food exports will benefit from passportization. In 2020, the value of exports reached EUR 34 billion, which means a EUR 2 billion growth in relation to the previous year.

Newseria / wiadomoscispozywcze.pl



tagi: food passportization , FMCG ,