The financial results of MLEKOVITA clearly indicate breaking another record in the obtained revenues, which, in the perspective of the entire year, heralds the best result in more than 90 years of the company’s history. A fundamental step towards the reinforcement of the position of the industry leader creating a modern model of dairy business is the largest investment in the history of MLEKOVITA: the Factory of Milk Powders. It has allowed expansion of the assortment offered both at home and outside Poland. Milk powders are particularly significant export products with their high durability and, above all, top quality guaranteed by the MLEKOVITA brand of worldwide recognition. The development of the product base in response to consumer needs and expectations is among the most important goals set by MLEKOVITA each year. The sheer amount of work in this regard is excellently shown by the number of new products introduced between January and June 2019: 46 novelties in 8 product categories. Between January and June 2019, MLEKOVITA achieved a record-breaking amount of purchase at the level of 1.2 billion liters of milk, which definitely helps in developing the assortment.